KÜLTÜREL DEĞERLER VE KÜYEREL BİR DENEYİM OLARAK KURUMSAL SORUMLULUK: TÜRKİYE ÖRNEĞİ

Classical narrative of the concept corporate responsibility reflects cultural values Anglosphere countries. Meanwhile, understanding has been disseminated by globalization and leads to culture oriented interpretations from various geographies. This study investigates multidimensional relationship between globalization, aims explore impact on responsibility. Within scope study, 15 semi-structured interviews made with SME representatives, who were identified through purposeful sampling. Research findings descriptive analysis confirmed dimension individualism-collectivism strong connection perception SMEs in Turkey give priority social issues implementing their related activities, they consider responding needs surroundings, particularly employees as an ethical ideal. These approaches differentiate countries, which primarily focuses seeking self-interest. illustrates that simultaneously exemplifies assimilation hybridization effects thus, it develop authentic approach considering a glocalization experience. In particular, Ahi could be seen inspirational source especially for SMEs, encouraged internalize idea harmony values. With help this interpretation, CR prevented being perceived 'new' or 'imported abroad'. way, may more effectively better practices. Similar studies are determine validity research different regions